Yesterday was the 50th anniversary of „Schau der Besten“. Both the judge Marcel Egli and the 2,500 spectators in attendance were shown excellent cows throughout the day, which made the final choice of “Miss Schau der Besten” no easy task for Marcel Egli. Among the top placed cows were many SYNETICS bull daughters of the…

  Cattle breeding company, Mastergen, has been transformed for 2024 into a new company with a new name and an increased and more diverse portfolio of genetics. Now called Synetics UK, the new name reflects the joining of forces between Mastergen’s original German parent company, Masterrind, and the French genetics giant, Innoval/Evolution. Through their formation of…

Elite French dairy, beef and goat genetics destined for UK improves Mastergen product portfolio       French breeding organisation, Innoval, and German breeding company, MASTERRIND, have intensified their cooperation and will be sharing their portfolio of bulls. The cooperation means UK farmers will now have a wide range of French bulls available through MASTERRIND’s…

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